The Idea Writers: Copywriting in a New Media and Marketing Era

The Idea Writers: Copywriting in a New Media and Marketing Era

$23.28

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Price
Date
Current Price
$23.28
2025-02-18
Highest Price
$26.24
2020-03-03
Lowest Price
$1.85
2024-08-13

The Idea Writers: Copywriting in a New Media and Marketing Era

The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.

  • TitleThe Idea Writers: Copywriting in a New Media and Marketing Era
  • BrandMACMILLAN
  • ManufacturerPalgrave Macmillan
  • BindingPaperback
  • ProductGroupBook
  • ItemPartNumberbiography
  • ReleaseDate2010-12-14T00:00:01Z
  • UnitCount1
  • EANs9780230613881