Strategic Management And Competitive Advantage Concepts
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Strategic Management And Competitive Advantage Concepts

Core strategic management concepts without the excess. 

Just the essentials€“Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

The fourth edition features several new and updated cases.

  • TitleStrategic Management And Competitive Advantage Concepts
  • BrandPearson
  • ManufacturerPearson College Div
  • BindingHardcover
  • ProductGroupBook
  • ItemPartNumbercolour illustrations, figures
  • UnitCount1
  • EANs9780132555500