Scaling Procedures: Issues and Applications
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2024-06-22
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2023-12-06
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Scaling Procedures: Issues and Applications

Scaling Procedures: Issues and Applications examines the issues involved in developing and validating multi-item self-report scales of latent constructs. Distinguished researchers and award-winning educators Richard G. Netemeyer, William O. Bearden, and Subhash Sharma present a four-step approach for multi-indicator scale development. With these steps, the authors include relevant empirical examples and a review of the concepts of dimensionality, reliability, and validity.

Scaling Procedures: Issues and Applications supplies cutting-edge strategies for developing and refining measures. Providing concise chapter introductions and summaries, as well as numerous tables, figures, and exhibits, the authors present recommended steps and overlapping activities in a logical, sequential progression.

  • TitleScaling Procedures: Issues and Applications
  • BrandSage Publications
  • ManufacturerSAGE Publications, Inc
  • BindingPaperback
  • ProductGroupBook
  • ItemPartNumberIllustrations
  • ReleaseDate2003-03-12T00:00:01Z
  • UnitCount1
  • EANs9780761920274