Restaurant Success by the Numbers, Second Edition: A Money-Guy's Guide to Opening the Next New Hot Spot
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2024-11-12
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2021-04-07
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2024-08-24

Restaurant Success by the Numbers, Second Edition: A Money-Guy's Guide to Opening the Next New Hot Spot

This one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond.

Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats€"money-guy, restaurant owner, and restaurant consultant€"Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author€s own), this comprehensive how-to walks readers through the logistics of opening a restaurant: concept, location, menu, ambiance, staff, and, most important, profit. Updated to address current trends such as food trucks and to tackle online opportunities (and pitfalls!) including Groupon, Yelp, and Twitter, Restaurant Success by the Numbers remains a critical resource for navigating the food industry. Opening a restaurant isn€t easy, but this realistic dreamer€s guide helps set the table for lasting success.

  • TitleRestaurant Success by the Numbers, Second Edition: A Money-Guy's Guide to Opening the Next New Hot Spot
  • BrandTen Speed Press
  • ManufacturerTen Speed Press
  • BindingPaperback
  • ProductGroupBook
  • ItemPartNumberFLBOOKSTOREPK9781607745587
  • ColorWhite
  • ReleaseDate2014-07-15T00:00:01Z
  • UnitCount1
  • UPCs884820756633
  • EANs8601411296451