Pulse: Understanding the Vital Signs of Your Business
Business owners can do a lot of things right, but one serious error and it is over. More than half of all new businesses shut down in 3 to 5 years because of a problem that the owner did not anticipate. Most often the problem could have been corrected if it had been found early enough.
Much like we have learned in medicine, early detection and problem prevention are much less expensive and have much better results than treatment of a problem that has become serious.
This book focuses on ways to read and understand the most important numbers in a business and get a clear picture of where the business is headed. This information can give owners and managers the information they need to make early course corrections and improve the odds of success.