Public Relations: The Profession and the Practice
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2024-09-23
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Public Relations: The Profession and the Practice

Coverage of global markets, new technologies, multiculturalism, and the latest news about public relations in action make this dynamic text the cutting-edge choice for public relations courses. In a personal and jargon-free style, this text presents and explains the fundamental tools of public relations practice, providing a multi-disciplinary understanding of the emerging trends within the field, with spotlights on people and issues of interest to students.

  • TitlePublic Relations: The Profession and the Practice
  • BrandMcGraw-Hill Education
  • ManufacturerMcGraw-Hill Education
  • BindingPaperback
  • ProductGroupBook
  • ItemPartNumber9780073512051
  • UnitCount1
  • EANs9780073512051