PhotoVision 24" One-Shot Digital Calibration Target with DVD, Collapsible Disc Exposure Aid for Digital Cameras

Loss of Highlight or Shadow detail is reduced or eliminated by the use of this Digital Target which has black, white & 18 % gray panels that feedback through the camera's histogram providing correct exposure with predictable results. Created by photographer Ed Pierce, perfect for the Digital Image Maker both in the studio or on the go. The Panel feeds back through the camera's Histogram. Rather than using a single middle tonal value, you can customize your exposure based on the histogram spikes that record the highlight & shadows. The Neutral 3-Tone Panels allow for custom white balancing, accurate metering and exposure monitoring through the camera's histogram function all with a single shot. Vastly improves setup time over the original target, minimizing the need for post correction to your image files. Drastically reduce your workflow on the back-end by getting it right on the front-end. By using the Digital Calibration Target, you can achieve perfect exposures and white balance every time. The targets, on collapsible reflector style frames fold to one-third of their open size to fit easily into most camera bags. The perfect compromise between the 14" Pocket Target and the Original 34" Target. It folds to just 10" to fit easily into any cameracase and features a highly efficient, white reflective fabric on the backside. The 24" Target is popular with many location photographers for events, sports and portraits due