Global Marketing Management

Global Marketing Management

$199.00

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Type
Price
Date
Current Price
$199.00
2024-05-30
Highest Price
$244.99
2020-02-02
Lowest Price
$199.00
2024-05-30

Global Marketing Management

The leading MBA text in international marketing–with comprehensive cases.

This leading book in international marketing features comprehensive cases that cover consumer, industrial, low tech and high tech, product and services marketing.

  • TitleGlobal Marketing Management
  • BrandPearson
  • ManufacturerPearson
  • BindingHardcover
  • ProductGroupBook
  • ItemPartNumber9780136157397
  • UnitCount1
  • EANs9780136157397