Do Business with People You Can Trust: Balancing Profits and Principles - Fifth Anniversary Edition

At time when investors are wondering who to trust, L.J. Rittenhouse has written the first-ever guide to identifying trustworthy business leadership. She examines the letters that CEOs write in their annual reports to show readers how to spot executives with clear sight, wise judgment and the ability to balance profits and principles. While many people complain that these letters are a waste of time to read, Rittenhouse shows investors how to read between the lines to ferret out useful information that management may be trying to hide. Quoting from the letters of Warren Buffett and other trust-building CEOs, she establishes standards of disclosure that readers can use to determine the worth of other company communications. In Do Business With People You Can Tru$t readers are invited to be part of a movement to instill improved business disclosure and accountability. This is the Fifth Year Anniversary Edition.