A third-generation driver, Dale Earnhardt Jr. was born with racing in his veins. In 2014, Earnhardt will "dew" his fans proud as he competes in his 15th season in the NASCAR Sprint Cup Series. And joining him will be a very important sponsor – Diet Mountain Dew. For a select number of races this season, the Dew Crew will hit the track with a whole new drive and the taste of victory on their minds.

Produced by Lionel Racing, The Official Die-Cast of NASCAR, Action Racing Collectables brand die-cast are an integral part of a race fan’s experience. “Still the Choice of Champions,” Action Racing Collectables cars have been promoted by star drivers and race teams for more than 20 years. Each 1:24 scale Action Racing Collectables (ARC) die-cast replicate the actual cars fans see racing on track. Enlarge one of these die-cast 24 times, and it would be the size of an actual race car. Producing ARC die-cast is a meticulous process that results in the actual race car being brought to life in collectible form. Each car is carefully crafted of more than 150 individual parts and pieces and assembled and decorated by hand. Action Racing Collectables 1:24 scale die-cast are also issued in numbered, limited editions, adding to the collectability of each car. In the rear window, each die-cast is stamped with its own Unique “Die-Cast Identification Number” or DIN, which lets collectors know what number in the edition they have.

- Fully die-cast body and chassis
- Opening hood
- Opening trunk
- Opening roof flaps
- Manufacturer-specific engine detail
- Manufacturer-specific body contour
- Rolling rubber tires
- Front wheel steering
- Interior trunk detail
- Driver side window net
- Working suspension
- Authentic paint scheme decoration
- Detailed undercarriage
- Interior dash detail
- Eligible for Lionel Racing Golden Ticket
- Officially licensed by NASCAR