The original Bomber Fat Free Shad revolutionized the crankbait market with its ease of retrieve and reputation for putting fish in the boat, and this square lip version builds on those two key characteristics by adding a third -- snag-resistance. The Fat Free Shad Square Lip features a lip, or paddle, that deflects the bait off bottom structure and cover and lets you get right into the thick, nasty stuff where fish live. This version keeps the proven Fat Free flat-sided profile and body, as well as in-line hooks that ride up against the body to keep them out of trouble.

Two versions of Bomber Fat Free Shad Square Lip are available, the BDSL6F and BDSL7F, which duplicate the sizes of the two biggest Fat Free Shads in the original lineup. Diving depth on the smaller BDSL6F is 10 feet and 14 feet for the BDSL7F, so unlike many square lipped crank baits that dive to only 3 or 4 feet, anglers can fish these cranks any time and any place where fish are on a crankbait bite. The Fat Free Square Lip is the perfect crankbait for fishing cover-laden, mid-depth areas such as near boat docks, across rocky bars and snaggy riprap, or vast stump flats and standing timber.

More than $1 million in bass tournament winnings is proof enough that the Bomber Fat Free Shad is a premier crank bait, and the addition of a squared lip simply makes it even more effective in more situations. The Fat Free Shad Square Lip is available in multiple color patterns that appeal to all species of bass, walleyes, pike, stripers and more.